Senior Performance Marketing Manager (Multi-Channel Acquisition)

Job Title: Senior Performance Marketing Manager (Multi-Channel Acquisition)

Location: 100% Remote

Type: 4+ Months Contract, extendable further

AgreeYa is a global Systems Integrator and is seeking an experienced Senior Performance Marketing Manager (Multi-Channel Acquisition) to join our growing team.

Job Description:

We are seeking a Senior Performance Marketing Manager to drive and scale our multi-channel acquisition strategy, spanning SEM, Paid Social, Affiliate, and App marketing. This role is ideal for a well-rounded performance marketing generalist who has hands-on experience across channels, with particular depth in affiliate marketing.

You will own performance across channels balancing strategy, execution, and optimization while ensuring efficient growth across key metrics such as CAC, LTV, and ROAS. The ideal candidate brings a strong testing mindset, analytical rigor, and cross-channel fluency, with the ability to identify how each channel (including affiliate) contributes to overall growth.

This role reports to the VP of Direct-to-Consumer and plays a key role in driving scalable, efficient customer acquisition and revenue growth.

Skills/Experience: Key Responsibilities

Own and scale multi-channel performance marketing

• Lead strategy and execution across SEM (Google Ads, Microsoft Ads, Apple Search Ads), Paid Social, Affiliate, and App channels
• Manage and optimize large monthly budgets directly
• Drive performance across CAC, LTV, ROAS, volume, and efficiency

Bring strong affiliate channel expertise

• Support and grow the affiliate channel as a key acquisition lever
• Manage affiliate partners, networks, and performance optimization
• Identify opportunities to scale partnerships and improve incrementality and ROI
• Ensure proper tracking, attribution, and compliance across affiliate efforts

Be hands-on across channels

• Build, launch, and optimize campaigns across search, social, and affiliate platforms
• Continuously test audiences, creatives, bidding strategies, and landing pages
• Actively manage budget allocation, pacing, and forecasts across channels

Use data to drive decisions

• Analyze performance across channels using analytics tools and attribution models
• Identify cross-channel insights to inform budget allocation and growth strategy
• Build and present performance reporting, forecasts, and insights to leadership

Leverage AI and automation

• Utilize automation and AI-driven tools across channels to improve efficiency and scale
• Test new approaches to creative optimization, targeting, and performance analysis

Stay ahead of trends

• Maintain strong knowledge of paid media, affiliate ecosystems, and app marketing trends
• Stay current on privacy changes, attribution shifts, and platform updates
• Continuously identify new opportunities for growth across channels

Collaborate cross-functionally

• Partner with product, lifecycle, creative, analytics, and compliance teams
• Align campaigns with broader business goals and customer experience strategies
• Communicate performance insights and recommendations to leadership

Qualifications

• 7+ years of experience in performance marketing across multiple digital channels
• Proven experience managing large-scale acquisition budgets (six- to seven-figure monthly spend)
• Strong hands-on experience with:
• SEM: Google Ads, Microsoft Ads, Apple Search Ads
• Paid Social: Meta, LinkedIn, TikTok, or similar
• Affiliate Marketing: Direct experience managing or scaling affiliate programs
• App marketing (preferred)
• Demonstrated strength in affiliate marketing as a core channel, including:
• Partner and network management
• Performance optimization and scaling
• Understanding of attribution and incrementality
• Highly data-driven with strong analytical and problem-solving skills
• Experience working across multiple channels and understanding their interplay
• Comfortable owning both strategy and execution
• Experience leveraging automation and AI tools to optimize performance
• Strong communication and stakeholder management skills
• Self-starter with a bias toward action and experimentation

Preferred:

• Experience in fintech, subscription, or high-growth consumer businesses

About AgreeYa:
AgreeYa is a global systems integrator delivering a competitive advantage for its customers through software, solutions, and services. Established in 1999, AgreeYa is headquartered in Folsom, California, with a global footprint and a team of more than 1,800+ professionals across offices. AgreeYa works with 550+ organizations ranging from Fortune 100 firms to small and large businesses across industries such as Telecom, Banking, Financial Services & Insurance, Healthcare, Utility & Energy, Technology, Public Sector, Pharma & Biotech, Retail, Client, and others. Please visit us at for more information.
Equal Opportunity:
AgreeYa is an equal opportunity employer. We evaluate qualified applicants without regard to race, color, religion, gender identity, sexual orientation, national origin, disability, veteran status or other protected characteristics. Visit our website at to learn about our Career & Culture.