OEConnection provides software solutions to the automotive parts and repair industry, seeking a strategic product leader for their eMarketing product portfolio. The role involves leading a product team, defining product strategy, and collaborating with various departments to drive product success.
Responsibilities:
- Lead, coach, and mentor the eMarketing product team, setting clear goals, priorities, and expectations
- Foster a culture of continuous learning, accountability, and growth, supporting career development and internal mobility
- Recruit, hire, and onboard top product talent, ensuring new team members are set up for success from day one
- Define and execute the product vision, strategy, and roadmap for eMarketing solutions, aligned with company objectives and customer needs
- Drive adoption, quality, and performance at scale across channels and formats
- Champion modern product management and Agile best practices across the team
- Partner directly with customers, national accounts, and third parties to uncover needs, validate opportunities, and inform product decisions
- Maintain deep knowledge of market trends, customer behaviors, and competitive solutions to identify new growth opportunities
- Serve as a subject matter expert and trusted advisor for the product line internally and externally
- Work closely with Engineering, Product Marketing, Sales, and Operations to deliver against financial and customer commitments
- Align stakeholders on priorities, timelines, and success metrics throughout the product lifecycle
- Own product-level P&L, including investment planning and return on investment
- Define pricing, packaging, and positioning that clearly differentiates offerings and reinforces value propositions
- Create and deliver compelling presentations for internal and external audiences, including customer briefings and industry events
- Build and maintain strong relationships with OEMs, partners, and industry leaders
Requirements:
- 10+ years in product management or product development, including ownership of large-scale platforms or implementations
- Proven experience building AdTech or MarTech products
- 4+ years leading and developing people managers and/or direct reports
- Strong expertise in Agile frameworks and modern product management practices
- Hands-on experience with marketing automation platforms such as HubSpot, Marketo, Pardot, or Eloqua, particularly for email campaigns and lead nurturing
- Experience with measurement and attribution solutions
- Strong product leadership mindset with the ability to operate at both strategic and tactical levels
- Deep understanding of the MarTech ecosystem, including 1st, 2nd, and 3rd-party data and integrations
- Excellent communicator who can tailor messaging to different audiences and influence outcomes
- Analytical, data-driven problem solver who thrives in complex environments
- Collaborative leader with strong interpersonal skills and a passion for building inclusive, high-performing teams
- Results-oriented, adaptable, and comfortable navigating shifting priorities in a fast-moving business
- Bachelor's degree in Marketing or a related field, or equivalent relevant experience