Sr Business Development Manager - MICE

ALTOUR is a globally recognized leader in corporate travel management, seeking a Sr. Business Development Manager focused on generating new revenue in the MICE sector. The role involves identifying opportunities, managing the sales cycle, and building relationships with decision-makers to drive business growth.

Responsibilities:

• Identify, target, and secure net new MICE opportunities within defined industries and/or territories
• Build and maintain a strong pipeline through outbound prospecting, networking, referrals, LinkedIn, and industry engagement
• Qualify prospects based on strategic fit, revenue potential, and long-term opportunity
• Achieve and exceed quarterly and annual revenue targets
• Maintain accurate forecasting and CRM (Salesforce) discipline
• Manage the complete sales process from discovery through proposal development, negotiation, and close
• Conduct consultative discovery conversations to identify client objectives and business drivers
• Develop tailored proposals including scope, creative approach, and budget frameworks
• Present compelling value propositions demonstrating ROI and strategic impact
• Negotiate pricing, MSAs, and contractual agreements in collaboration with leadership
• Drive deals to close with urgency and disciplined sales methodology
• Build executive-level relationships with decision-makers and key stakeholders
• Maintain consistent follow-up cadence throughout long sales cycles
• Represent YES and ALTOUR at industry events and networking engagements
• Leverage internal resources including operations, marketing, and supplier relations to secure new business
• Ensure seamless transition from sales to operations following deal closure
• Support successful initial event execution in partnership with operations leadership
• Stay informed on MICE industry trends, competitor activity, and evolving client needs
• Identify emerging vertical opportunities and growth markets
• Utilize data-driven outreach strategies to enhance prospect engagement

Requirements:

• 5+ years of B2B sales experience in corporate events, incentives, meetings, hospitality, or travel-related
• Proven track record of carrying and exceeding new business sales quotas
• Experience selling to mid-market and enterprise organizations
• Strong negotiation and contract management skills
• Commercially astute with strong financial acumen
• Excellent verbal, written, and presentation skills
• Proficiency in Microsoft Office and Salesforce (or similar CRM)
• Ability to travel as required
• BA/BS preferred