Senior Product Marketing Manager, Market and Competitive Intelligence

Samsara is the pioneer of the Connected Operations™ Cloud, which helps organizations improve their physical operations through IoT data. The Senior Product Marketing Manager will be responsible for managing competitive intelligence and developing insights to influence strategic business decisions.

Responsibilities:

• Own competitive intelligence end-to-end: For a specific set of competitors, you will own everything from research through insight delivery, knowledge base development and maintenance, enablement, win-loss analysis, and more. Serve as the subject matter expert (SME) that the business can turn to for guidance on how to position against and beat the competition
• Develop insights and influence the business strategically: Synthesize research into actionable insights and tactics for GTM, Product, Marketing, Operations, Finance, and senior executive audiences. Translate market and competitive signals into clear recommendations that inform positioning, messaging, go-to-market strategy, product roadmap development and prioritization, M&A, and more
• Enable and support the field: Equip our GTM teams (Sales and Success) with scalable assets (battlecards, playbooks, etc.) and training (live presentations, AI agents, etc.) that directly impacts and improves win rates. Partner cross-functionally with Sales, Product Marketing, and Enablement to keep competitive content current and accessible
• Execute with AI-in-mind: Forward-think and use AI to scale the MCI team’s knowledge and output, turning repeatable manual processes into agents and automated workflows that multiply impact
• Champion, role model, and embed Samsara’s cultural principles (Focus on Customer Success, Build for the Long Term, Adopt a Growth Mindset, Be Inclusive, Win as a Team) as we scale globally and across new offices

Requirements:

• 5+ years in B2B product marketing, market and competitive intelligence, strategy consulting, and/or sales (e.g. former account executive or sales engineer)
• Proven success leading complex cross-functional projects across Sales, Marketing, Operations, and Product
• Marketer that understands the day-to-day life of sales leaders and sellers alike, with a proven track record of reducing cognitive load for GTM teams
• Marketer that understands the end-to-end funnel – aka how to create pipeline, convert it, and retain it – with a proven track record of developing digestible, and impactful customer-facing materials
• Uses LLMs and GPTs regularly to accelerate daily output and efficiency
• Exceptional written and verbal communication skills; ability to distill complex technical ideas into bold, strategic narratives and playbooks
• Bachelor's degree required
• Recognizes repeatable tasks and processes and proactively automates them with AI agents – proven track record of examples to discuss or even present
• Advanced degree candidates are preferred and will be prioritized