IaaS Services Marketing Manager

Hitachi Vantara is a global data foundation trusted by innovators, seeking a Services Marketing Manager to drive growth and market awareness of their services. The role involves analyzing market trends, supporting marketing initiatives, and collaborating cross-functionally to enhance brand recognition and service marketing activities.

Responsibilities:

• Provide insights on market size, market share, and industry trends related to our product/services/solutions
• Conduct research to identify market-specific metrics and competitor products
• Analyze data to inform marketing strategies and support growth initiatives
• Implement and maintain best practices in brand marketing- Awareness, blogging
• Develop and execute go-to-market (GTM) strategies and plans to build brand recognition
• Create marketing dashboards and track associated metrics, goals, and benchmarks
• Coordinate service marketing activities and marketing material
• Prepare and maintain standard marketing material (e.g., manager books, presentations, fact sheets)
• Time marketing material for new services launches and campaigns
• Collaborate cross-functionally with project stakeholders to drive effective project delivery
• Provide strategic and tactical activities to build partner channel awareness to and for a partner ecosystem
• Support moderate to large complex marketing tactics and lead projects with peers inside and outside company

Requirements:

• Bachelor's or Master's Degree in Marketing, MBA, Business, Engineering, Computer Science, Education, Communications, Technical, Advertising, or Business Administration
• Previous product and/or services marketing experience