Medtronic is a leader in global healthcare technology, committed to advancing healthcare access and equity. The Consumer Product Manager will play a pivotal role in advancing diagnostics through upstream marketing leadership and strategic portfolio development, ensuring innovations are grounded in need and commercially viable.
Responsibilities:
- Define and execute upstream strategy for the next generation of Diagnostic solutions for entering a new space with new customers and business models
- Identify unmet needs, emerging use cases, and evolving customer expectations to inform short-term go-to-market strategies and long-term portfolio direction
- Serve as the upstream marketing lead and Core Team member for cross-functional product development initiatives
- Partner closely with R&D to align technical innovation with strategic market objectives
- Conduct rigorous market research, competitive benchmarking, and global opportunity sizing
- Evaluate new customer segments and business models with a data-driven approach
- Lead structured Voice of Customer (VoC) initiatives to capture insights
- Translate feedback into product requirements and positioning strategies
- Collaborate extensively with Commercial Marketing, R&D, Clinical, Regulatory, Finance, Quality, and Health Economics teams to support business case development and define value-focused product specifications
- Monitor advancements in digital health, remote monitoring, and AI-enabled diagnostics
- Identify opportunities to integrate these technologies into the Diagnostics platform to enhance impact
- Develop compelling business cases, market models, and executive-level communications to support investment decisions and organizational alignment