Sr Area Marketing Manager, Oncology (Northeast)

Natera is a global leader in cell-free DNA testing, dedicated to oncology and advancing precision medicine. The Area Marketing Manager will drive awareness and adoption of the Signatera test among oncology healthcare providers, overseeing marketing efforts in a designated region and collaborating with various teams to engage medical professionals.

Responsibilities:

• Analyze and Report Insights: Gather data to build reports and own metrics. Ability to translate data into action plans
• Collaborate Across Teams and with KOLs: Partner with Medical Affairs and Sales teams to develop and execute peer-to-peer programs in your area adapted from national marketing campaigns
• Customize Education: Identify the most effective channels to reach medical oncologists and surgeons and adapt national campaign messages

Requirements:

• Bachelor's degree in a related field required (B.A. or B.S.)
• Minimum of 5 years in oncology product marketing, oncology sales, oncology medical affairs, or strategic consulting
• Demonstrated analytical rigor and ability to translate data into marketing action
• Experience in oncology diagnostics is required
• High integrity and strong interpersonal skills to build lasting relationships with stakeholders, and navigate a complex matrix
• Excellent project management skills with strong attention to detail and ability to manage timelines effectively
• Strong written and verbal communication skills, including proficiency in presenting technical content to diverse audiences
• Collaborative mindset with the ability to lead and align cross-functional teams in a matrixed organization
• Analytical, problem-solving mindset with experience gathering customer insights and translating them into actionable strategies
• Familiarity with digital marketing channels and field marketing tactics
• Strong proficiency in Qliksense, AI and BI tools, Microsoft PowerPoint, Excel, and Salesforce
• Advanced degree (MBA, M.S.)