Compunnel Inc. is a company focused on marketing advertising products. The Adtech Product Marketing Manager will design product positioning, launch strategies, and promotional activities to enhance product usage and support advertisers effectively.
Responsibilities:
- Help create and execute marketing strategies to increase use of ad products
- Define product messaging, positioning, and value for advertisers
- Conduct research and analyze data to understand customer needs and improve products
- Support launching new features and improving existing ones
- Work with cross-functional teams (Product, Engineering, Sales, Finance, etc.) to run marketing programs
- Partner with sales and account teams to better support advertisers
Requirements:
- 3+ years of experience in product marketing, adtech, or related roles
- Experience in industries like restaurants, retail (CPG), or agencies/consulting
- Experience launching products or features (go-to-market experience)
- Strong data skills (analytics, forecasting; SQL is a plus)
- Ability to work with multiple teams and stakeholders