New Relic is a global team of innovators dedicated to shaping the future of observability. They are seeking a Senior Market Narrative Strategist to define and elevate the company's corporate narrative, ensuring clarity and differentiation in their storytelling across various business functions.
Responsibilities:
- Own the corporate narrative
- Define, evolve, and steward New Relic’s overarching narrative and messaging architecture
- Translate strategy, market insight, and product direction into a clear, compelling story that New Relic can rally around
- Ensure the New Relic narrative reflects our differentiation, aligns to our strengths, and raises the clarity with which the market understands us
- Build the storytelling system
- Create the frameworks, tools, and standards that help teams tell stronger stories with greater consistency
- Establish clear narrative guardrails, message hierarchies, story templates, and strategic messaging principles
- Turn storytelling from a one-off craft into a repeatable company capability
- Advise and partner across the business
- The role sits in Product Marketing and will act as a strategic partner to Brand, Communications, Demand Gen, Sales, Product, and executives on high-stakes storytelling
- Guide teams on how to sharpen positioning, improve message discipline, and connect tactical work back to the broader company story
- Help leaders and teams turn complex ideas into simple, resonant narratives
- Shape executive and thought leadership storytelling
- Partner with senior executives on keynote narratives, major presentations, thought leadership platforms, internal communications, and market-facing moments
- Develop stories that are provocative, credible, and aligned to the company’s strategic agenda
- Help executives sound distinct, modern, and relevant without slipping into jargon or hype
- Lead through influence
- Drive alignment across teams without relying on formal authority
- Raise the bar for narrative quality across the company through coaching, feedback, and thought partnership
- Be the person others seek out when the story really matters
Requirements:
- 5+ years of experience in product marketing, product management, or sales engineering within a high-growth B2B software environment
- Ability to simplify complex technical concepts for a general audience and experience in launching products aimed at developers
- A talent for simplifying complex technical concepts for a general audience and a history of building consensus in fast-paced, evolving environments
- A deep understanding of the modern software ecosystem, its technologies, and monitoring platform solutions
- A proven ability to build strong, inclusive relationships across engineering, sales, and executive leadership
- Experience positioning technical products to both the hands-on users and the economic decision-makers who support them
- Direct experience in the Observability, APM, or software development sectors
- A background in Computer Science, Engineering, or a technical field (or equivalent practical experience)
- Advanced experience (8+ years) in technical pre-sales, consulting, or product management
- Familiarity with open source monitoring technologies