Sherwin-WilliamsRemote
Field Marketing Manager (Eastern & Canada Division)
United States of America
Full Time
5 days ago
No H1B
Key skills
B2B MarketingField MarketingMarketing AnalyticsCRM SoftwareMarketing StrategyCustomer EngagementBudget ManagementMarket ResearchCompetitive AnalysisSales
About this role
Sherwin-Williams is a company dedicated to inspiring and improving the world through their paints and coatings. They are seeking a Field Marketing Manager responsible for developing and executing marketing strategies to enhance brand visibility and drive demand for protective coatings products, collaborating closely with sales teams and customers.
Responsibilities:
- Develop and execute regional marketing strategies to support sales objectives within assigned regions
- Conduct competitive analysis and market research to identify regional trends, opportunities, and customer needs
- Oversee the planning and execution of field marketing campaigns, including customer engagement programs, targeted segment campaigns, events, and digital initiatives to support sales effectiveness
- Work with MarCom teams, as well as independently, to develop content that can be utilized locally and customized for future applications across regions and market segments
- Partner with sales teams to develop targeted marketing programs that support lead generation, customer engagement, and account growth
- Manage regional marketing budgets, ensuring effective allocation of resources for maximum impact
- Build relationships with key industry partners, local and regional industry organizations, and customers to strengthen brand positioning
- Track and analyze marketing performance, providing insights and recommendations for continuous improvement
Requirements:
- Must be at least eighteen (18) years of age
- Must be legally authorized to work in the country of employment without needing sponsorship for employment work visa status now or in the future (e.g., OPT, CPT, H1B, EB-1,etc.)
- Must have a valid, unrestricted drivers license
- Must have a bachelors degree or higher
- Must have three (3) years of experience in field marketing, preferably within industrial, construction, or coatings related industries
- Must be able to travel at least 50%
- Have a bachelors degree or higher in marketing or business
- Have five (5) years of experience in field marketing, preferably within industrial, construction, or coatings related industries
- Have a proven track record of successful marketing execution or related skill sets