Skillbridge Performance & Optimization Associate Specialist - Recruitment Marketing

Maximus is a company focused on improving recruitment marketing strategies, and they are seeking a Performance & Optimization Associate Specialist to support their recruitment marketing teams. The role involves planning and implementing talent acquisition marketing strategies, analyzing campaign performance, and improving data accuracy and reporting structures.

Responsibilities:

• Plan and implement a talent acquisition marketing and employer branding strategy to attract high-quality applicants
• Responsible for developing and deploying integrated marketing campaigns including; crafting strategies, developing audience segments, building email nurtures, and measuring results
• Create and implement strategies for building a talent network/talent community
• Coordinate and advertise promote recruiting events
• Serve as brand ambassador at various events, like virtual and on-site career fairs or on-campus recruiting events
• Generate monthly updates for organization's leadership about on upcoming talent acquisition marketing initiatives
• Create monthly reports on key talent acquisition marketing metrics
• Suggest new ideas for improving candidate experience and engagement
• Research marketing and advertising trends in the recruiting industry

Requirements:

• Bachelor's Degree in related field
• Equivalent combination of education and experience considered in lieu of degree