E-Commerce Product Manager

Tactacam is a leading innovator in outdoor and action camera technology, dedicated to providing high-quality products that enhance the outdoor experience. They are seeking a data-driven E-Commerce Product Manager to own and optimize the digital customer experience across their e-commerce platform, driving revenue growth and customer satisfaction.

Responsibilities:

• Own and execute the e-commerce product roadmap aligned to business goals and revenue targets
• Lead agile product management processes including sprint planning, backlog grooming, and retrospectives
• Define and prioritize product features based on data insights, customer feedback, and stakeholder input
• Partner with engineering, UX, marketing, and merchandising teams to deliver high-impact digital experiences
• Drive conversion rate optimization across key funnel stages including homepage, PDP, cart, and checkout
• Develop and execute A/B and multivariate testing strategies to improve performance metrics
• Analyze customer behavior using tools such as Google Analytics (GA4), Looker, or Amplitude
• Identify opportunities to improve site speed, usability, personalization, and mobile experience
• Manage product requirements, user stories, and acceptance criteria with clear documentation
• Monitor KPIs such as conversion rate, revenue per visit, average order value, and retention
• Stay current on industry trends, competitive landscape, and emerging e-commerce technologies

Requirements:

• Minimum 4 years of experience in e-commerce, digital commerce, or related field
• Minimum 2 years of experience in agile product management environments
• Proven experience managing product lifecycles from concept to launch to ongoing optimizations as needed
• Strong understanding of both, Magento and Shopify e-commerce platforms
• Experience with analytics tools such as Google Analytics, Looker, or Amplitude
• Hands-on experience with A/B testing tools such as Optimizely, VWO, or similar
• Strong data analysis skills with ability to translate insights into actionable product decisions
• Experience working with cross-functional teams including engineering, design, and marketing
• Familiarity with agile frameworks such as Scrum or Kanban
• Experience with product strategy and roadmap development
• Experience with agile product management and sprint execution
• Experience with conversion rate optimization and experimentation
• Customer journey mapping and funnel optimization
• Experience with data analysis and performance tracking
• Cross-functional collaboration and stakeholder management skills
• Technical fluency with modern e-commerce stacks
• Strong communication and prioritization skills
• Experience with personalization, recommendation engines, or AI-driven merchandising
• Knowledge of customer data platforms and segmentation strategies
• Experience with headless commerce or API-driven architectures
• SQL or basic data querying skills
• Strong understanding of UX and customer journey optimization
• Experience managing mobile app or progressive web app experiences