Senior Project Manager, Go To Market

Paytient is on a mission to help people better access and afford care. They are seeking a high-impact Senior Project Manager to lead cross-functional initiatives in B2B Growth Marketing, ensuring alignment between strategy and execution for product launches and marketing campaigns.

Responsibilities:

• Orchestrate a cross-functional B2B Growth Marketing management system: that ensures complete alignment on strategy, execution and metrics that hit our annual goals
• Orchestrate Product Launches: Align development timelines with messaging, sales materials, and campaign execution to ensure total go-to-market readiness at point of launch
• Lead campaign execution process: ensure all campaigns are developed, executed and activated across the business as appropriate in alignment with lead and product launch goals
• Build the Sales Enablement Engine: Partner with Product Marketing to develop and maintain a world-class, modular repository for pitch decks, collateral, battlecards and demo scripts that empower our sales and channel partner teams
• Partner closely with the Member Growth team to operationalize lifecycle marketing strategies across the funnel, ensuring campaigns are delivered on time, and optimized for impact
• Support the execution and scaling of high-impact member initiatives, ensuring seamless coordination
• Bring structure and visibility to Member Growth priorities by tracking progress against goals, surfacing risks, and ensuring cross functional teams are aligned on timelines, dependencies, and outcomes
• Partners with the Brand Program Manager and the Brand Marketing team to scope out, produce, and deliver creative and content assets that support and promote GTM initiatives
• Actively contribute toward building an AI-forward marketing team that consistently demonstrates advancements in productivity and ROI - automating the routine while freeing the team to focus on high-value strategic work

Requirements:

• 8+ years of progressive experience in marketing project management, ideally within a high-growth B2B, healthcare, or FinTech environment
• PMP (Project Management Professional) or Agile Marketing certification is highly preferred
• Deep experience with unified work management platforms, CRM systems, and marketing automation tools
• A collaborative mindset with the 'soft power' to lead cross-functional teams without formal authority
• The ability to pivot fast based on market momentum or performance data