Marketing Manager (Enterprise/Retail)

Russell Tobin & Associates is currently seeking a Marketing Manager to work for one of their top global tech clients. In this role, you will collaborate cross-functionally with various teams to develop and execute high-impact marketing campaigns for Enterprise Retail partners.

Responsibilities:

• Own and grow co-marketing relationships with top Enterprise Retail partners, developing annual and quarterly marketing strategies
• Lead end-to-end execution of integrated campaigns across paid media, CRM, social, and owned channels
• Partner closely with Sales, Creative, Paid Media, and Operations to deliver best-in-class marketing programs
• Measure and communicate campaign performance, providing actionable insights to internal and external stakeholders
• Manage campaign budgets, including tracking, pacing, and ROI optimization
• Leverage data and insights to continuously improve performance and identify new growth opportunities

Requirements:

• 6+ years of experience in B2C marketing across consumer brands, tech companies, or agencies
• Proven track record of owning and executing end-to-end marketing campaigns with measurable results
• Hands-on experience with paid media platforms (Google, Meta, TikTok) and CRM channels
• Experience working in partner-facing or client-facing environments; retail experience is a plus
• Strong analytical skills with experience in forecasting, performance tracking, and data-driven decision-making
• Excellent cross-functional collaboration and stakeholder management skills
• Ability to thrive in fast-paced, ambiguous environments with a proactive, entrepreneurial mindset