Carrier Enterprise is a premier national distributor specializing in HVAC products. The Product Management Programs Analyst drives product awareness, adoption, and sales through strategic initiatives across all channels, collaborating with cross-functional teams to develop and execute promotional campaigns.
Responsibilities:
- Develop and execute product promotional campaigns from concept through implementation, collaborating with product managers and field sales
- Manage the Product Management Internal Webspace, including program calendars, line cards, social content, and training materials
- Lead internal and external product communications across HQ, sales channels, zones, and regions
- Coordinate B2B campaigns using defined processes and planning calendars to drive awareness and sales
- Oversee supplier and internal advertising programs, including processes, reporting, and financial coordination
- Utilize Salesforce, Cloud, and MicroStrategy to track campaign performance and inform decisions
- Support event strategy, planning, and execution for product launches and sales engagement
- Build metrics-driven processes using data to guide decision-making
Requirements:
- Bachelor's degree in Business or related field with 3+ years of experience leading creative initiatives
- Proven ability to develop and execute strategies from concept to completion, managing internal and external stakeholders
- Proficiency with CRM platforms (Salesforce/Cloud), data analytics tools, and various communication channels
- Strong analytical mindset with experience building metrics-driven processes
- Creative, adaptable self-starter with excellent project management, communication, and relationship-building skills