Marketing Communications Program Manager

Ensemble Health Partners is a leading provider of technology-enabled revenue cycle management solutions for health systems. They are seeking a Marketing Communications Program Manager to oversee social media strategies, coordinate content marketing efforts, and support public relations initiatives to enhance brand visibility and engagement.

Responsibilities:

• Develop and implement comprehensive social media strategies to enhance brand visibility and engagement
• Manage and oversee all social media channels, including content creation, scheduling, and community management
• Monitor social media trends and adjust strategies as needed to stay current and effective
• Manage strategy and execution to strengthen profiles for key Ensemble executives and stakeholders, including overseeing their LinkedIn presence to enhance personal brand equity
• Collaborate with the marketing team to create and execute content marketing plans that align with overall business goals
• Support the Content Marketing Specialist in the production of high-quality content, including blog posts, articles, videos, infographics, webinars and more
• Ensure all content is consistent with brand voice, style, and messaging
• Track and analyze the performance of social media and content marketing campaigns using relevant metrics and tools
• Prepare regular reports on campaign performance and provide insights and recommendations for improvement
• Utilize data to optimize content and social media strategies for better engagement and ROI
• Assist the Director of Marketing Communications in executing PR strategies and campaigns
• Coordinate with media outlets and influencers to secure coverage and build relationships
• Support the creation and distribution of press releases, media kits, and other PR materials

Requirements:

• 3 - 5 years job experience
• Exceptional writing and editing skills
• Proven ability to develop and execute successful content marketing and communication strategies
• Knowledge of PR strategies and media relations
• Proficiency in digital marketing tools and analytics
• Bachelors Degree or Equivalent Experience
• CRCR or other approved certification