Thermo Fisher Scientific is a global leader in healthcare, dedicated to enabling customers to make the world healthier, cleaner, and safer. The Director of Market Strategy and Content will develop and execute a communications strategy, lead market insights, and shape content marketing strategies to position Thermo Fisher as a top CDMO in the industry.
Responsibilities:
- Develops and executes a strong communications and content strategy, positioning Thermo Fisher as a top CDMO in the industry
- Leads market insights and brings perspective to competitive intelligence, while exercising oversight of the Market Intelligence team and their work with key stakeholders
- Shapes Thermo Fisher’s CDMO thought leadership and voice; develops high-value content marketing strategies that demonstrate our technical acumen, expertise and SME’s
- Provides leadership and guidance to their team and ensures high performance
- Team-first mindset when partnering within the Marketing Team, with key stakeholders (leadership, PR team, SME’s, divisions, etc), and externally with agencies, media and vendors
- Leverage deep understanding of CDMO trade media to create opportunities for Thermo Fisher thought leadership and positioning in the market
Requirements:
- Bachelor's degree in business, communications or marketing strongly preferred
- 10-15 years of communications/content experience, required
- CDMO experience, required
- Strong team player
- Strong writing skills
- Deep experience in the CDMO industry and of the overall drug development process, from early phase through commercialization
- Expert at creating and shaping content to drive a leadership position in top CDMO journals and publications through paid and earned media
- Ability to translate complex technical information into compelling messages and relevant content for biotech and biopharma content
- Strong understanding of the CDMO market and business acumen regarding marketing's role to position and differentiate Thermo Fisher in the market
- Experience leading teams or driving initiatives cross-functionally and without direct authority
- Ability to thrive in a fast-paced environment, making quick decisions, and driving teams to deliver high quality work in compressed timelines
- Candidates located in the U.S. Eastern Time Zone are preferred to support alignment with clients and business operations