Key skills
CRMSales
About this role
Formative is an education technology company focused on reducing chronic absenteeism in K-12 schools. The Sales Development Representative will support the Sales organization by researching and qualifying leads, conducting outreach, and providing product demonstrations to generate sales opportunities.
Responsibilities:
- Support aggressive growth by researching, prospecting through calls and emails, and qualifying leads in order to build pipeline for Sales Reps
- Respond to inbound inquiries and conduct proactive cold outreach to potential new customers
- Provide online product demonstrations that draw prospects into initial discovery calls and identify key needs that ultimately lead to qualified opportunities for our Sales team
- Collaborate within the Sales organization to inform strategy and process that enhances sales performance
- Represent the future of education, enhancing how districts and teachers engage students, and helping provide approaches that allow educators to design customized learning for different levels of reader
- Leverage CRM experience and sales process training to manage a pipeline to meet and exceed team goals
- Establish clear value propositions that connect buyer/user needs to the product and services offered
- Provide feedback from the market to help drive future product enhancements
Requirements:
- You have 1+ year of lead generation or inside sales experience
- Your pipeline generation experience includes engaging prospects through email and phone conversations that lead to qualified meetings
- You leverage your CRM experience and sales process training to tactfully manage a pipeline to meet and exceed team goals
- You are familiar with sales platforms such as Salesloft, Outreach.io, or Yesware
- You are an excellent communicator who can truly empathize with the challenges our different buyers face
- You're able to establish clear value propositions that connect buyer/user needs to the product and services we offer
- You thrive in a fast-paced environment and use your creativity when partnering with team members to ensure flawless execution
- You're comfortable operating with ambiguity in workflows and able to help establish concrete processes