Sr. Manager Digital Marketing Operations

Careismatic Brands outfits our community of care through our portfolio of market-leading brands that meet the diverse needs of healthcare professionals worldwide. They are seeking a Sr. Manager, Digital Marketing Operations to ensure that the operational infrastructure for all digital marketing channels is effective and aligned across all brands.

Responsibilities:

• Own the end-to-end creative request process for Digital Commerce — intake, briefing, prioritization, routing, and approval tracking — across all channels (paid media, organic, email, affiliates, community) and all five brands
• Develop and maintain a structured briefing process that captures channel-specific asset requirements clearly, reducing revision cycles and ensuring creative output is platform-ready from the first round
• Function as the primary operational bridge between the Brand organization and the Digital Commerce team — ensuring campaign concepts, brand direction, and creative guardrails are communicated clearly and translated into channel-specific execution plans
• Participate in brand-level campaign planning and bring Digital Commerce requirements (asset specs, timing, channel strategy) into those conversations early, preventing downstream rework and missed launches
• Serve as the operational point of contact for performance media, lifecycle, SEO, affiliate, and community channel partners — managing day-to-day requests, asset delivery, data sharing, and platform access across all agency relationships
• Coordinate agency onboarding and ongoing operational needs, including access provisioning, data feed management, reporting cadence setup, and cross-agency communication where channels intersect
• Administer and maintain access, configurations, and integrations across Digital Commerce marketing platforms — including ad platforms, email/SMS tools, analytics, affiliate networks, and tag management systems
• Manage platform-related requests from channel owners and agencies, triaging and resolving access issues, tracking pixel setup, audience uploads, integration failures, and tool configuration changes in a timely manner
• Coordinate data inputs from agencies and internal platforms into consolidated reporting views, ensuring accuracy, timeliness, and consistent metric definitions across all channel reports
• Support the VP, Traffic and SVP, Digital Commerce in preparing executive-level performance reviews, QBRs, and planning materials by pulling, organizing, and formatting channel performance data
• Design, document, and continuously improve the operational processes that govern how work moves through the Digital Commerce organization — from campaign intake to creative briefing to channel launch to post-campaign reporting
• Build and maintain SOPs, intake forms, project templates, and communication protocols that reduce friction, improve turnaround times, and enable the organization to scale without adding proportional coordination overhead

Requirements:

• Proven experience in digital marketing operations or related field
• Strong project management skills with the ability to manage multiple projects simultaneously
• Excellent communication skills to liaise effectively between teams
• Experience with digital marketing platforms and tools
• Ability to analyze performance data and generate reports
• Strong organizational skills and attention to detail
• Experience in managing creative processes and workflows
• Ability to work collaboratively in a remote environment
• Experience in coordinating with external agencies
• Understanding of SEO, paid media, and email marketing strategies