Mythic is an independent, full-service agency focused on delivering connected capabilities across brand strategy, creative, media, social, and CRM. The Social Media Strategist will develop and execute social media strategies, oversee content creation, and analyze performance to optimize engagement and impact for clients.
Responsibilities:
- Develop and implement social media strategies aligned with our clients’ brand and marketing goals, including content strategy, content creation, posting, community management, analytics, and reporting
- Identify and capitalize on real-time trends that present social media opportunities for the agency and its clients
- Stay ahead of industry trends, platform updates, and best practices to inform strategy recommendations
- Plan and manage content calendars across multiple social platforms, including posting schedules, ensuring timely execution, and monitoring emerging trends
- Collaborate with account, strategy, and creative teams to develop compelling social media content while ensuring brand consistency across platforms
- Ensure creative assets are tailored for each platform, adhere to best practices and paid/promoted post requirements, and have undergone a thorough QA process
- Track and analyze social media performance across platforms, providing actionable insights to optimize content and engagement strategies
- Support the social media team with content creation as needed