Marketing Production Specialist

IBEX is seeking a dynamic Marketing Production Specialist to play an essential, hands-on role in executing marketing plans across IBEX, IBEX 365, and Professional BoatBuilder. This role is critical to maintain consistent brand presence, scaling marketing output, and ensuring high-quality delivery across social media, email, web, video, and event platforms.

Responsibilities:

• Design and produce high-quality marketing assets across digital and print channels, including ads, email campaigns, social media content, show guide materials, and promotional collateral
• Execute end-to-end email campaign creation, including design, build, and deployment
• Create social media graphics, carousels, reels, and short-form video aligned to campaign and editorial priorities
• Adapt long-form editorial, video, and campaign content into short-form, multi-channel assets
• Ensure consistent brand execution across IBEX, IBEX 365, and Professional BoatBuilder
• Edit and format video content for social, YouTube, and digital campaigns
• Support on-site photo and video capture at IBEX
• Organize and maintain library of media assets for marketing use
• Collaborate with video/photo vendors when production exceeds internal capacity
• Own day-to-day social media execution across LinkedIn, Facebook, Instagram, YouTube, and related platforms
• Build, format, and deploy email campaigns using HubSpot or similar platforms
• Upload graphics, images, video, and content updates to IBEXshow.com and ProBoat.com
• Support landing pages, banners, embeds, and ongoing content refreshes
• Coordinate with external web vendors on larger initiatives or site updates
• Serve as a reliable execution partner to the Director of Marketing & Communications
• Own production workflows from intake through delivery:
• Coordinate/Track timelines, approvals, priorities, and deliverables
• Ensure deadlines are met with accuracy and quality
• Maintain content calendars, asset libraries, and production checklists
• Coordinate with internal teams (marketing, editorial, education, sales, operations) and support cross-departmental marketing requests and proactive production needs
• Manage and support external vendors (design, video, photo, print, web) as needed
• Assist in analyzing campaign performance and engagement data to improve content effectiveness, reach, and conversion
• Exercise sound judgment in prioritizing tasks, managing deadlines, and escalating issues when needed

Requirements:

• 3–5+ years of experience in marketing production, content creation, or a related role supporting digital and print campaigns
• Proficiency with Adobe Creative Suite (Photoshop, Illustrator, InDesign; Premiere Pro strongly preferred)
• Working experience editing video using Adobe Premiere Pro, Final Cut Pro, or similar tools
• Ability to create, format, and manage assets across social media, web, email, and event platforms
• Photography (event and candid) and basic photo editing
• Comfortable working within Microsoft tools (Outlook, Teams, SharePoint, Word, Excel, PowerPoint) for collaboration and file management
• Experience managing multiple projects simultaneously and meeting deadlines in a fast-paced environment
• Strong organizational skills with the ability to track timelines, approvals, and deliverables
• Understanding of basic B2B marketing fundamentals, including audience segmentation, campaign-driven content, and conversion-focused execution
• Familiarity with project management tools (ClickUp, Asana, Monday, JIRA, Zoho, etc.)
• Comfortable working independently and collaboratively across teams
• Strong attention to detail and visual consistency
• Professional communication skills with stakeholders at all levels
• Experience producing or supporting on-site video and photography at events, trade shows, or conferences
• Familiarity with WordPress or similar CMS platforms for uploading and updating content
• Experience coordinating or managing external vendors (design, video, photo, print, or web)
• Working knowledge of analytics and performance reporting (HubSpot reporting, Google Analytics, social analytics)
• HubSpot certifications (Email Marketing, Content Marketing, or Marketing Software)
• Background in B2B marketing, media, events, trade publications, or marine industry