Agoda is a leading online travel company that connects people to destinations and experiences worldwide. The role of Manager, Partner Growth Marketing focuses on providing marketing guidance and support for white label travel platform partners, driving growth through strategic marketing initiatives and data-driven insights.
Responsibilities:
- Understand the partners’ business models and goals and provide expert advice on the best marketing strategies to achieve growth
- Recommend initiatives to optimize campaigns and enhance platform performance for end-users
- Analyze large datasets to uncover trends and opportunities, delivering actionable insights that inform marketing strategies
- Regularly monitor platform performance and recommend optimizations based on data findings
- Guide and influence partners to adopt strategies and solutions that align with their goals as well as our business objectives
- Serve as an advisor, simplifying complex marketing strategies for non-experts
- Strategically focus on maximizing contribution margin and ROI while ensuring partner satisfaction and long-term engagement
- Work closely with internal teams, including sales, product, analytics, and operations, to ensure smooth execution and alignment of initiatives