US Tech Solutions is a global staff augmentation firm, and they are seeking an experienced B2B SaaS Product Marketing Manager to lead integrated campaigns and cross-portfolio alignment for their AI products. The role involves shaping narrative and positioning, collaborating with various teams, and driving awareness and adoption of Client’s AI offerings.
Responsibilities:
- Partner with the team to keep in‑flight programs moving, including:
- Client’s AI Product Marketing Prompt Library / AI content initiatives
- Support rescoping, content strategy, and x‑fn contributors
- Ensure the program ladder ups to the broader AI marketing strategy
- Refine the 3P narrative for AI‑related connectors (e.g., Google Drive, GitHub) and ensure WAC/enablement content is up to date
- Collaborate with Product Partnerships, ecosystem, and PMs to clarify who owns what and keep PMM deliverables on track
- Partner with demand gen to define content direction and ensure Client’s AI Product/AI storytelling shows up consistently in recurring programs
- Partner with engineering and design to identify the lead stories and pull together relevant content, demos and instructions to support build in public initiative
- Own and evolve the 3P Connectors narrative and message house, ensuring consistency across:
- Clarity on value prop, product gaps and how we should drive progress via marketing initiatives towards L2 adoption goal
- Web, WAC, sales decks, and analyst materials
- Drive alignment and pull through of Agents and Agent Studio positioning across product, design, and marketing, incorporating Teamwork Graph/context and customer insights
- Support integrated campaigns and “global brand moments” for Client’s AI Product, including:
- Flagship events (Team, Team Europe, RovoCon)
- Industry 3P events (e.g., Google Cloud Next, Web Summit, MS Ignite, F1, etc.)
- Digital awareness pushes (video, social, web, email, community)
- Create and maintain launch/announcement briefs with clear positioning, proof points, and channel plans for Client’s AI‑related releases
- Drive “Build in public” narrative work with design team to showcase progress building meaningful improvements in a way that drives brand awareness and positive perception
- Ensure Client’s AI Product is consistently represented across Client’s collections and product stories (Jira, Confluence, Loom, ITSM, etc.) with a clear “AI for teamwork” POV
- Support the analyst briefing(s) and AR deliverables for your Client’s AI Product features, providing the overarching narrative and ensuring cross‑functional inputs are integrated
- Contribute to industry 3P events in partnership with the Event Marketing team:
- Define event strategy and narrative aligned to business goals and KRs
- Facilitate goal‑setting and measurement discussions
- Review and approve sessions, booth content, demos, and ancillary programs
- Build strong relationships with:
- Brand, Comms, Social, Lifecycle, PFM/Digital, Analytics
- Product leadership for Client’s AI Product, Agents/Studio, and Teamwork Graph
- Post‑Sales/TAS and Sales Enablement/Success teams
- Clearly communicate priorities, status, and results via:
- Executive summaries, APEX/OKR updates, and recap docs
- Slack channels, Confluence pages, and standing forums
- Help translate strategy into clear, concise narratives that leadership and x‑fn teams can rally around
Requirements:
- 5–8+ years in B2B SaaS product marketing, ideally with experience in AI, data platforms, or technical products, and/or experience running integrated campaigns and flagship event narratives
- Strong track record in positioning and messaging, especially for complex or multi-product stories
- Cross-functional orchestration (Brand, Product, Demand Gen, Events, Sales/SUCCESS)
- Owning/driving end-to-end GTM for launches or campaigns
- Comfortable operating in high-ambiguity, fast-moving environments and making thoughtful tradeoffs when capacity is constrained
- Excellent written and verbal communication; able to write crisp briefs and decks, and present to senior stakeholders
- Familiarity with Client's products and/or collaboration/work management tools
- Technical story telling
- Move from story to execution
- Strategic planning experience
- Comfort with ambiguity
- Ability to collaborate across teams that are technical and non-technical
- Influence without authority