Product Marketing Intern

Sezzle is a cutting-edge fintech company dedicated to financially empowering the next generation. They are seeking a Product Marketing Intern to help understand user behavior and insights that will drive growth. The role involves analyzing data, conducting surveys, and monitoring tests to provide actionable recommendations for product marketing strategies.

Responsibilities:

• Analyze feature usage, adoption, and activation data to understand how users are engaging with Sezzle's product ecosystem
• Identify patterns across user cohorts to surface where engagement is strong, where it drops off, and why
• Pull insights from existing dashboards and reports to support growth strategy updates
• Translate raw data into clear, concise summaries that Product and Marketing teams can act on
• Design and analyze in-app and external surveys to understand user motivations, friction points, and awareness gaps
• Synthesize qualitative feedback from sources like NPS, in-app tools, and user interviews into recurring themes and opportunities
• Help manage our Customer Advisory Board, a monthly forum with 18–25-year-old shoppers where we gather feedback on what we're building
• Bring a Gen Z perspective to research findings, flagging when messaging feels off or when competitors are doing something worth paying attention to
• Serve as an ongoing monitor for live marketing and product tests, tracking what's running, what's being measured, and when results are ready
• Summarize test results with a focus on engagement, feature behavior, and repeat usage
• Maintain a running log of test learnings so the team has a reliable record of what's been tried and what's been learned
• Assist in refreshing growth strategy documentation by validating data, insights, and live messaging
• Partner with cross-functional teammates to confirm what is currently live and what has been learned
• Conduct competitive, feature-by-feature research to understand how similar products are positioned, with attention to how they show up for younger audiences
• Create clear, reusable documentation that captures findings from data analysis, surveys, and test results
• Organize and maintain insight references used across Product Marketing, MarComms, and Product teams
• Help ensure internal materials accurately reflect current user sentiment and behavioral patterns

Requirements:

• Currently pursuing a degree in Marketing, Business, Product, Analytics, or a related field
• Strong organizational and documentation skills
• Comfortable working with ambiguity and turning loose direction into clear next steps
• Ability to analyze basic datasets and identify patterns or themes
• Strong written communication skills
• Previous internship or coursework related to marketing, product, research, or operations
• Familiarity with lifecycle marketing concepts, experimentation, or user journeys
• Familiarity with AI tools. We use Claude heavily in this role, and general comfort with AI-assisted research, writing, and analysis is a plus
• Interest in fintech, consumer apps, or e-commerce
• You are 18–25 yourself, and bring a lived perspective on what it means to be a Gen Z consumer