Granicus is a company focused on transforming the Govtech industry by building and implementing technology that connects governments with their constituents. The Marketing Enterprise Project Manager will drive the execution of complex marketing initiatives, ensuring clear ownership and accountability while leveraging AI tools to enhance marketing processes.
Responsibilities:
- Marketing initiatives move from intake to launch with clear ownership, realistic timelines, and disciplined execution—without losing momentum across teams
- Large‑scale, cross‑functional programs (campaigns, events, operational transformations, AI initiatives) are delivered on time and with fewer last‑minute escalations
- Dependencies, risks, and tradeoffs are identified early and communicated clearly, enabling faster decision‑making at the leadership level
- Stakeholders across Marketing Ops, RevOps, Product Marketing, Events, and Technology stay aligned around priorities, scope, and delivery expectations
- AI‑enabled capabilities within core marketing platforms such as HubSpot and Qualified are rolled out in a structured, enterprise‑ready manner
- AI profiles, agents, and embedded AI functionality are consistently configured, governed, and maintained across marketing systems
- AI‑driven workflows (e.g., routing, scoring, personalization, chat, decision support) behave predictably, responsibly, and in line with agreed standards
- Platform AI changes are planned, tested, documented, and enabled—rather than introduced ad hoc or without operational readiness
- Integrations, data flows, identity resolution, and scoring logic supporting AI use cases remain scalable and maintainable as complexity grows
- Marketing teams trust AI‑powered tools because they are reliable, auditable, and clearly owned
- Delivery progress, platform health, and AI impact are visible through executive‑ready reporting
- Operational friction, recurring process gaps, and AI behavior issues are surfaced and addressed through structured project plans
- Enterprise marketing operations benefit from a prioritized roadmap that balances innovation with stability
- AI adoption drives measurable improvements in efficiency, throughput, and experience—not hidden risk or system brittleness
- Marketing systems and processes remain sustainable over time, with clear documentation, handoffs, and ownership models
Requirements:
- 5+ years of experience leading enterprise project management, technical program management, marketing operations, or workflow delivery work
- A track record of delivering complex, cross‑functional initiatives involving enterprise platforms, automation, and AI‑enabled capabilities in production
- Hands‑on experience managing the rollout, evolution, or governance of AI features within core marketing or GTM platforms
- Strong discipline managing timelines, dependencies, risks, and cross‑team accountability—especially in fast‑moving, matrixed environments
- Sharp attention to detail, with a bias toward documentation, quality, governance, and operational readiness
- Clear, confident written and verbal communication skills, including executive‑ready updates and durable process documentation
- Comfort operating amid ambiguity while bringing structure that helps teams move faster
- Familiarity with enterprise marketing operations or go‑to‑market workflows (strongly preferred)