Jeppesen ForeFlight is a high-growth aviation software company focused on scaling operations and driving operational excellence. They are seeking a Content Marketing Specialist to produce engaging marketing content, support various aviation markets, and collaborate with subject matter experts to generate necessary materials.
Responsibilities:
- Support primary marketing/communications across multiple aviation markets, including General Aviation, Business Aviation, and Military Aviation, by creating and writing key marketing materials, including but not limited to writing copy for website pages, printed collateral, event signage, marketing and event presentations, social media posts, blog articles, video scripts, advertising copy and other corporate communication projects as assigned
- Develop and execute email marketing campaigns, including crafting compelling subject lines, body content, and calls-to-action
- Conduct thorough copy editing and proofreading of marketing materials to ensure accuracy, clarity, and consistency in messaging
- Support sales team by creating/writing/editing/updating sales collateral, presentations, and other related written materials, such as white papers and customer case studies, with a focus on supporting pipeline and lead generation initiatives
- Interview and collaborate with internal and external subject matter experts and customers to generate needed content
- Work with the content team to develop creative concepts and templates for the various content types enumerated above
- Perform other job duties as assigned
Requirements:
- 1 to 3 years' experience in content marketing and copywriting, preferably in aviation and/or software-related fields
- Exceptional detail-oriented writing, copy editing, and proofreading skills
- Proven experience in technical writing and ability to translate complex technical information into user-friendly content
- Strong project management skills, including the ability to effectively plan, organize, and execute tasks within specified timelines
- Strong speaking and writing skills in English required
- Must submit a portfolio of work covering a range of writing formats
- Experience contributing to B2B marketing efforts or working with CRM-driven campaigns is a plus
- Aviation experience or knowledge across General Aviation, Business Aviation, and/or Military Aviation preferred
- Additional language skills preferred