Dataiku is the Platform for AI Success, providing an enterprise orchestration layer for building, deploying, and governing AI. As the Director of Product Marketing, you will own the platform-level narrative and lead flagship product launches to enhance Dataiku's category position in the AI market.
Responsibilities:
- Own the master messaging architecture and AI Success Formula across every product, persona, and campaign
- Lead end-to-end GTM for Dataiku's most strategic launches: positioning, messaging, sales enablement, analyst briefings, and integrated campaigns
- Own positioning for Dataiku's governance framework and translate evolving regulation (EU AI Act, NIST AI RMF) into sales talk tracks and customer assets
- Lead Gartner, Forrester, and IDC engagement including MQ/Wave briefings and strategic inquiries
- Own the company narrative deck, keynote content, and competitive positioning for high-stakes customer and event conversations
Requirements:
- 8–12 years B2B Product Marketing experience at a data, AI, ML, or enterprise software company; experience at Databricks, Snowflake, DataRobot, Alteryx, or a hyperscaler AI org is a plus
- Proven track record owning platform-level messaging for a multi-product company
- Direct experience leading flagship launches that shaped category position
- Hands-on ownership of top-tier analyst engagements (Gartner MQ, Forrester Wave)
- Deep fluency in the AI/ML stack — LLMs, agents, MLOps, governance
- Strong writer and communicator across technical and executive audiences
- Strategic operator; builder mindset; direct, low-ego collaborator
- Deep expertise in B2B platform messaging, competitive positioning, and category creation
- Strong fluency in the AI/ML technology stack. Comfortable discussing LLMs, agents, MLOps, governance frameworks, and the broader enterprise AI landscape with technical and executive audiences alike
- Excellent written and verbal communication. You write narratives that move markets and brief analysts, executives, and customers with equal credibility
- Sophisticated understanding of how to translate evolving regulation into business-relevant positioning. EU AI Act experience is a meaningful plus
- Strategic operator who can simultaneously hold a long-arc category position and ship near-term launches against tight timelines
- Experience contributing to or owning pricing and packaging narrative is a plus, particularly for consumption- and usage-based commercial models