eFinancial is an online and call-center-based insurance agency that is redefining the life insurance industry. They are seeking a Marketing Content Coordinator to facilitate the development of creative assets, maintain brand presence on social media, and support marketing compliance initiatives.
Responsibilities:
- Facilitate the development of creative assets between internal marketing teams and external contractors, ensuring accuracy and brand consistency
- Publish content and maintain a compelling and consistent brand presence on organic social media platforms
- Coordinator development of organic web content
- Publish and maintain organic content ensuring SEO best practices
- Partner with lifecycle marketing to develop and test new campaign content
- Support reputation management initiatives, including coordination and maintenance of review and referral campaigns
- Support marketing compliance by submitting assets for legal review and responding to documentation and data requests
- Assist with other marketing and sales process operations as needed
Requirements:
- Bachelor's degree in general education or business, or equivalent work experience
- Proficiency with social media best practices including Facebook, Instagram, and LinkedIn
- Ability to develop relevant and compelling marketing content, leveraging research and AI tools
- Ability to differentiate channel best practices and translate content accordingly
- Interest in learning SEO best practices
- Aptitude for learning new tools and software
- Excellent written and oral communication skills
- Strong attention to detail with a focus on accuracy, quality, and consistency
- Strong project planning and organizational capabilities to manage multiple projects simultaneously
- Self-directed with the ability to thrive in a fast-paced environment; the flexibility to adapt schedule for key business deadlines
- Comfortable working collaboratively across teams and external partners
- MS Office Suite: Word, Excel, PowerPoint
- Internship and/or prior project coordination or administrative support is a plus