Partner Marketing Manager

Channel Impact is a channel specialty firm that helps companies achieve route to market success through partnering. They are seeking a Partner Marketing Manager to develop and execute joint marketing strategies with strategic partners to drive revenue growth and customer acquisition.

Responsibilities:

• Develop and execute joint marketing plans with key partners aligned to business goals
• Manage partner co-marketing campaigns, including digital, events, content, and demand generation
• Collaborate with the client's sales teams to drive pipeline through partner channels
• Track, measure, and report on the performance of partner marketing programs
• Build strong relationships with partner stakeholders and the client's internal teams
• Create and manage partner marketing budgets and ROI analysis
• Ensure brand and messaging consistency across all partner activities

Requirements:

• 5+ years of experience in marketing, with a focus on partner or channel marketing
• Strong project management and communication skills
• Experience with digital marketing and demand generation tactics
• Ability to analyze data and translate insights into actionable strategies
• Proven ability to manage multiple stakeholders and priorities
• Experience working in technology or SaaS environments
• Familiarity with CRM and marketing automation tools (e.g., Salesforce, HubSpot)
• Strong presentation and partner-facing communication skills
• Ability to thrive in a fast-paced, collaborative environment
• Bachelor's degree in Marketing, Business, or a related field, or equivalent experience