BioRender is on a mission to accelerate the world’s ability to learn, discover, and communicate science. They are seeking a Senior Revenue Marketing Manager to lead revenue-driving marketing initiatives, generate qualified leads, and drive measurable revenue growth by optimizing performance marketing and collaborating with various departments.
Responsibilities:
- Develop and execute BioRender’s revenue marketing strategy to drive qualified lead generation, pipeline growth, and revenue across self-serve and enterprise customer segments
- Own and optimize performance marketing programs across paid search, paid social, display, retargeting, and other digital acquisition channels to achieve pipeline and revenue targets
- Lead account-based and targeted engagement initiatives in partnership with Sales to accelerate enterprise pipeline creation and progression
- Partner closely with Revenue Operations, Finance, Sales, Marketing Operations, and Product Marketing to align campaign planning, forecasting, attribution, and reporting with business objectives
- Define and analyze key funnel metrics including lead volume, MQL quality, conversion rates, customer acquisition cost, pipeline velocity, and ROI, to identify insights and make data-driven recommendations to leadership
- Drive experimentation and continuous optimization across audience targeting, messaging, landing pages, nurture flows, and channel mix to improve performance efficiency
- Collaborate with content, product marketing, creative, and agencies to develop campaigns and assets tailored to key ICPs
- Evaluate and implement marketing technologies, automation capabilities, and attribution frameworks to improve campaign effectiveness and operational scalability
Requirements:
- 7+ years of experience in demand generation, performance marketing, revenue marketing, or growth marketing roles within B2B SaaS or technology companies
- Proven track record of driving measurable pipeline growth, customer acquisition, and revenue impact through integrated marketing programs
- Deep expertise managing paid digital acquisition channels including Google Ads, LinkedIn, paid social, retargeting, and conversion optimization
- Experience managing marketing budgets, forecasting performance outcomes, and optimizing spend efficiency against pipeline goals
- Strong understanding of campaign tracking, attribution, and reporting
- Demonstrated ability to manage agencies and partner cross-functionally with Sales, Finance, and executive stakeholders in a high-growth environment
- A growth mindset — you're adaptable, curious, and excited to build something impactful in a fast-growing company
- Bachelor's degree in Marketing, Business, Analytics, or a related field preferred