UST is a cyber security services and platform company focused on helping customers stay ahead of security threats. They are seeking a highly motivated Cybersecurity Sales Development Representative who will drive engagement with target accounts, manage lead qualification, and optimize sales processes.
Responsibilities:
- Conduct regular (6-8 per month) 1:1 meetings with the sales team to align on priorities and support their outreach efforts
- Follow up diligently with target accounts and Account-Based Marketing (ABM) lists provided by sales
- Own and manage inbound and outbound lead qualification, ensuring all sales opportunities are maximized
- Engage with all marketing-generated leads (MQLs and SQLs) daily, ensuring no lead goes untouched
- Maintain accurate and detailed records of all outreach activities, including calls, emails, and meetings in the CRM
- Consistently refine and improve prospecting strategies by analyzing past interactions and engagement trends
- Take full ownership of CRM updates, ensuring data accuracy with detailed notes, property updates, enrichment, and pipeline health
- Fill out ad-hoc reports as needed to provide insights into lead generation, conversion rates, and other key sales metrics
- Ensure seamless communication between sales, marketing, and leadership through real-time data updates and insights
- Take initiative in proposing new ideas for improving the prospecting and lead conversion process
- Leverage company tools and software to optimize efficiency and gain a competitive edge in outreach
- Stay up to date on industry trends, cybersecurity threats, and competitor activities to enhance outreach messaging
Requirements:
- At least 5+ years of enterprise cybersecurity sales or related experience
- Strong understanding of ABM strategies, MQLs, and SQLs
- Excellent CRM management skills (HubSpot, Salesforce, or similar)
- Experience with sales automation tools and prospecting platforms
- A proactive and results-driven mindset with a passion for tech sales
- Strong written and verbal communication skills
- Proven track record of generating SQLs and meetings for the sales team
- Experience working with cybersecurity MSSPs, or security vendors
- Familiarity with SIEM, endpoint security, or cloud security solutions
- Past success in high-growth or startup environments