Communications Marketing Manager

Death Wish Coffee Company is a passionate brand committed to sustainability and delivering high-quality coffee experiences. They are seeking a Communications Marketing Manager to lead consumer-facing communications and content strategy across various channels, ensuring brand consistency and engagement. The ideal candidate will thrive in a fast-paced environment, balancing creativity with performance-driven marketing execution.

Responsibilities:

• Lead all consumer-facing communications across owned channels including email and SMS marketing
• Ensure all brand copy aligns with established brand voice, tone, and messaging guidelines across platforms including email, packaging, social media, radio/podcast advertising, and other marketing materials
• Partner cross-functionally to support copywriting needs across sales, ecommerce, and marketing initiatives
• Support development of marketing assets including static creative and short-form video content
• Lead social media planning, execution, publishing calendars, and performance reporting across all platforms
• Manage external social media agency relationships and ensure alignment with brand strategy and business objectives
• Oversee community management and daily engagement with online consumers, helping build a passionate and authentic brand community
• Monitor trends, cultural moments, and emerging platform opportunities to keep the brand relevant and engaging
• Own influencer and creator marketing strategy from end to end
• Identify and recruit creators aligned with brand values and target audiences
• Negotiate contracts and partnership terms
• Develop creative briefs and provide feedback on deliverables
• Manage final asset delivery and ensure content performance aligns with campaign goals
• Coordinate across agency partners including media, PR, influencer, and creative agencies to ensure aligned planning, messaging, and campaign execution
• Lead content strategy efforts with an emphasis on discoverability, SEO, and GEO optimization
• Collaborate with ecommerce and marketing teams to create content that drives traffic, engagement, and conversion
• Support broader marketing initiatives and campaigns as needed

Requirements:

• 3+ years of experience in communications, content marketing, social media, or brand marketing
• Strong copywriting and storytelling skills with the ability to adapt tone across multiple channels
• Deep understanding of social media strategy, creator partnerships, and community management
• Experience managing agencies, freelancers, or external partners
• Strong organizational and project management skills with ability to manage multiple priorities simultaneously
• Familiarity with SEO best practices and content optimization strategies
• Comfortable operating in a fast-moving, collaborative environment
• Experience working within a CPG, lifestyle, food & beverage, or ecommerce-driven brand
• Experience with email and SMS marketing platforms