(Remote) Field Marketing Manager - North America

Harris Computer is seeking a Field & Demand Marketing Manager to support the development and execution of regional marketing programs that drive engagement and generate qualified pipeline. The role involves planning and delivering integrated marketing initiatives, collaborating with sales teams, and monitoring campaign performance to support regional growth objectives.

Responsibilities:

• Support the development and execution of the regional marketing plan aligned with global marketing priorities
• Deliver integrated marketing programs combining digital campaigns, events, and content
• Support pipeline generation through targeted marketing campaigns and engagement initiatives
• Localise global marketing campaigns to ensure relevance and effectiveness within the regional market
• Support and execute account-based marketing initiatives targeting priority accounts in partnership with Sales and Business Development teams
• Contribute to the development of tailored marketing activities for key accounts, including events and targeted digital engagement
• Monitor engagement levels within target accounts and support optimisation of marketing activity
• Plan and deliver regional marketing events including industry conferences, customer engagement events, and roundtables
• Ensure events are aligned with broader marketing campaigns and support pipeline generation
• Work with the Internal and Partner Marketing Manager to ensure alignment with global event standards and processes
• Partner closely with regional Sales teams to support key opportunities and regional priorities
• Support partner and alliance marketing initiatives in collaboration with channel partners
• Contribute to the development of joint marketing activities with partners where relevant
• Support effective follow-up of marketing-generated leads in collaboration with Sales and BDR teams
• Monitor and report on marketing performance including campaign engagement and pipeline contribution
• Work with Marketing Operations to ensure accurate campaign tracking and reporting
• Use performance insights to support ongoing optimisation of marketing programs
• Support marketing initiatives that strengthen engagement with customers, prospects, and industry stakeholders
• Contribute to the development of customer stories and reference materials with Product Marketing
• Gather feedback from the market to help inform future marketing activity
• Responsibility for executing regional marketing programs aligned with global strategy
• Ability to recommend regional marketing activities within agreed plans and budgets
• Responsibility for supporting pipeline generation and regional marketing performance

Requirements:

• Experience in B2B marketing, ideally within technology, software, or data-driven environments
• Experience delivering integrated marketing campaigns and regional marketing programs
• Experience with field marketing activities including events and customer engagement initiatives
• Familiarity with demand generation and account-based marketing approaches
• Experience working with sales teams in a commercial environment
• Strong organisational and project management skills
• Analytical mindset with the ability to interpret campaign performance data
• Strong communication and collaboration skills
• Experience using marketing automation and CRM platforms (e.g. Salesforce, HubSpot, Marketo)