QSIC is a global intelligent in-store audio platform that redefines the value of in-store for retailers and brands. The Strategic Marketing Manager will build the retailer marketing function from the ground up, own go-to-market strategy for retail partners, and create scalable marketing campaigns to drive expansion into new markets.
Responsibilities:
- Own retailer-specific GTM strategy and execution across current accounts, with responsibility for at least one new market
- Develop and execute retailer marketing campaigns that support media sales and deepen partner relationships
- Build a repeatable, scalable GTM playbook — documenting what works so the function grows cleanly as headcount follows new accounts
- Partner with demand gen and sales to develop enablement materials, positioning, and tools that accelerate deals and support the commercial team
- Contribute to sales enablement strategy alongside the demand gen team, ensuring the commercial org has what it needs to win
- Own market intelligence for your accounts and geographies — staying close to the competitive landscape, retailer priorities, and category trends