Communications and Marketing Manager

The American Board of Foot and Ankle Surgery (ABFAS) advances the health and welfare of patients by certifying qualified foot and ankle surgeons and ensuring excellence in surgical care. As Communications and Marketing Manager, you will help ABFAS engage residents, Diplomates and candidates, and hospital leadership through audience-focused communications that help stakeholders understand certification requirements.

Responsibilities:

• Write, edit, and proofread content for web pages, emails, newsletters, announcements, toolkits, and stakeholder materials, with a consistent brand voice and messaging tailored to residents, candidates, Diplomates, residency program leadership, and hospital credentialers
• Develop and maintain brand-aligned materials and core messaging tools in collaboration with internal stakeholders and partners
• Manage day-to-day content on the ABFAS website. Ensure accuracy, usability, and timely updates. Partner with IT to support enhancements
• Manage ABFAS social media channels, including content planning, publishing, monitoring, and reporting
• Lead the production of ABFAS newsletters (including the annual newsletter) from planning and content development to production coordination and distribution
• Maintain an editorial calendar aligned to certification cycles, testing windows, and organizational milestones
• Coordinate cross-office communications projects, gathering input from staff, drafting or editing content, managing review and feedback, and ensuring on-time publication
• Manage day-to-day relationships with communications vendors (web support, graphic designers, and print/fulfillment partners) to deliver work on time and on brand
• Coordinate advertising opportunities from creative development through placement, as needed
• Serve as the staff liaison to the Communications Committee, including agenda development, materials preparation, meeting logistics, and follow-up
• Track and report on channel and campaign performance. Benchmark practices at peer certification boards. Share recommendations for improvement with ABFAS leadership

Requirements:

• Bachelor's degree in communications, marketing, journalism, or a related field
• 5+ years of experience planning and executing cross-platform communications programs and producing branded content for multiple audiences. Familiarity with certification or healthcare is a plus
• Excellent writing, editing, and proofreading skills
• Strong attention to detail with the ability to manage multiple projects while consistently meeting deadlines. Experience managing internal stakeholders, vendors, and outsourced support
• Working knowledge of content management systems and basic HTML with an understanding of how content platforms interact with databases/systems
• Proficiency with MS Office, common creative design tools (such as Canva or Adobe Creative Suite), email marketing tools, and basic analytics platforms such as Google Analytics/GA4