itD is a consulting and software development company seeking a Field Marketing Manager with Event Management expertise to lead the planning and execution of large-scale enterprise events. The role focuses on ensuring operational excellence and impactful experiences for global audiences through strategic event planning, cross-functional collaboration, and performance measurement.
Responsibilities:
- Develop and implement a comprehensive event strategy, ensuring alignment with marketing and sales goals
- Own the entire event lifecycle, including planning, logistics, execution, and post-event analysis to measure success and drive future improvements
- Oversee the creation and development of AMER Networking events, sponsorships, and marketing activations, ensuring impactful brand presence
- Manage event staffing, coordinate speakers, and implement audience engagement strategies to ensure a memorable experience for all attendees
- Serve as the primary liaison between internal teams & external vendors
- Collaborate with key Marketing, Sales, Product, and Executive stakeholders to ensure event objectives align with business goals
- Lead cross-functional teams through all phases of event planning, from pre-event preparation to execution and post-event follow-up, ensuring successful outcomes and alignment with key business objectives
- Manage event budgets, negotiate contracts, and ensure cost-efficiency and maximum ROI
- Oversee logistics for venue selection, run of show/attendee experience, travel coordination, and on-site execution
- During all phases of event execution, ensure compliance with industry best practices, risk management protocols, and company standards
- Develop and track key performance indicators (KPIs) and success metrics to evaluate event effectiveness and its contribution to business growth
- Conduct post-event reporting, including attendee feedback analysis, pipeline contribution analysis, and actionable recommendations for improving future events
- Drive continuous innovation in event experiences, identifying new opportunities to enhance engagement and maximize ROI
- Coordinating experiential activations and special events (e.g., opening keynote performer, AI photobooth, celebrity chef experiences etc.)
- Ensure the attendee journey is cohesive, from event swag to unique activations and entertainment experiences
- Partner with the creative marketing team to develop event signage, swag, and other creative assets
- Oversee the distribution of event swag, working with agencies and internal teams to ensure accuracy and timely delivery
- Manage event staff uniform coordination and distribution, ensuring all details are executed to plan
- Take ownership of daily project operations, ensuring each workstream stays on track with timelines, budgets, and reporting
- Lead weekly status meetings with event workstream leads to provide updates, resolve issues, and keep progress on schedule
- Contribute to developing the overall event production schedule, ensuring alignment across teams and stakeholders
- Oversee all workstream timelines, ensuring key milestones and deadlines are met
- Prepare and maintain the WebexOne master deck to communicate plans, schedules, and updates across all workstreams
- Facilitate collaboration between event teams, ensuring that all technical and non-technical teams are aligned
- Act as the point of contact for all workstream leads, resolving roadblocks and ensuring smooth execution of plans
Requirements:
- Bachelor's degree or equivalent work experience
- 7-10 years of experience in event management, particularly for large-scale, in-person corporate events, with an exclusive experience component (preferably in the technology sector)
- Proven track record of planning and executing experiential activations, corporate receptions, special events, and large conferences for 200 - 500 attendees
- Ability to travel for 3-4 days aligned to dates of the events
- Strong project management skills, including managing multiple complex workstreams simultaneously
- Exceptional organizational and logistical skills, with a keen attention to detail
- Excellent communication and leadership skills, capable of influencing and guiding cross-functional teams
- Strong ability to manage high-pressure situations and deliver on tight deadlines
- Demonstrated ability to build and maintain relationships with C-level executives, vendors, and key stakeholders
- Proficient in Microsoft Office, SharePoint, Smartsheet, and project management tools
- Familiarity with Webex collaboration tools is a plus
- Self-motivated, with a 'Do What It Takes' attitude and strong leadership capabilities to drive teams toward successful outcomes
- Texas and/or Austin, TX applicants (Webex One event located in Austin, TX)
- Previous tech experience: Cisco, Meta, Google, Apple, Microsoft
- Product Marketing