Key skills
Growth marketingDemand generationDigital marketingB2B marketingContent marketingSEOLifecycle marketingPaid mediaWeb marketingProduct marketingGo-to-market executionMarketing analyticsMarketing toolsAI-assisted workflowsMarketing automationGoAICommunicationSales
About this role
HostPapa is one of the fastest-growing web hosting companies, providing valuable tools and services for online success. The Growth Marketer will drive execution across the marketing funnel, owning initiatives that contribute to pipeline growth and overall marketing performance while leveraging AI and automation.
Responsibilities:
- Own and execute multi-channel marketing initiatives across content, email, web, SEO, paid media, social, and events
- Translate business and product priorities into campaigns, programs, and deliverables
- Create and manage marketing assets including blogs, emails, landing pages, case studies, and product content
- Drive content distribution across owned, paid, and partner channels, including SEO, email, social, syndication, and PR support
- Contribute to go-to-market execution for product launches and updates, ensuring alignment across messaging, content, and campaigns
- Partner with sales to support pipeline generation and acceleration through targeted campaigns and programs
- Identify opportunities to test, optimize, and improve performance across channels and funnel stages
- Own and improve marketing workflows, scaling execution through better processes, tools, and automation
- Leverage AI and automation tools to increase execution speed, improve output quality, and streamline workflows
- Monitor performance, extract insights, and continuously refine execution
- Support other tasks or projects as assigned to meet team and business needs
Requirements:
- 4–6 years of experience in growth marketing, demand generation, or digital marketing
- Strong understanding of B2B marketing across content, SEO, lifecycle, paid media, and web
- Proven experience owning and executing multi-channel marketing initiatives
- Familiarity with product marketing and go-to-market execution
- Analytical mindset with the ability to use data to inform decisions and optimize performance
- Comfortable working with marketing tools and platforms
- Proactive in using, developing, and innovating with AI-assisted workflows
- Strong organizational and communication skills, with the ability to manage multiple priorities