Digital Marketing Project Manager

ESO is a fast-paced, growing data, technology, and research company passionate about improving community health and safety through the power of data. They are seeking a Digital Marketing Project Manager to own the end-to-end digital strategy for diverse audiences, translating business goals into high-impact digital programs that drive measurable pipeline growth.

Responsibilities:

• Own the Digital Strategy: Lead and execute a comprehensive digital strategy for multiple audience segments, owning the big-picture roadmap and channel-level tactics
• Drive Business Impact: Serve as a direct link between C-suite priorities and day-to-day digital execution. Turn high-level business goals into scoped, deliverable projects with clear outcomes
• End-to-End Project Ownership: Take projects from concept to completion, defining scope, setting KPIs, managing budgets, and driving timelines across internal teams and agency partners
• Marketing Technology Leadership: Own the integration and day-to-day performance of our marketing tech stack, including CRM, CDP, and automation platforms
• Clear, Accountable Reporting: Craft a clear narrative of how digital investments are moving contributing to pipeline growth, lead quality, and efficient CAC

Requirements:

• 6+ years in digital marketing, including at least 3 years in a project management or strategy-focused capacity
• Background in B2B SaaS or healthcare/public safety technology is a strong differentiator
• Hands-on experience with the modern marketing stack – Salesforce, HubSpot, GA4, or comparable platforms. You will own our web presence, too – experience with web tools, CMS, and related processes is a plus
• A track record of managing agency partners with clear expectations and accountability to performance benchmarks
• A portfolio – or clear examples – of projects you owned end-to-end that produced measurable business growth
• Hands-on experience across digital disciplines: paid media, SEO, web development, analytics, and CRM – and the ability to oversee and speak to each of them
• Ability to define a long-term, audience-specific digital strategy and tie it back to business objectives with clarity and strong rationale
• Strong project management skills, structured and data-driven planning and execution, communication abilities allowing you to bring together cross-functional teams and vendors
• Intersection of martech and business: you can oversee agencies and talk to their tech specialists, then present a pipeline impact and growth strategy deck to leadership
• Budget management: As the accountable budget owner, you know how to effectively allocate a sizeable budget to maximize spend efficiency, and aren't afraid to independently make decisions on what to scale and what to cut