Growth Marketing Campaigns Manager

Vanta is a company focused on helping businesses earn and prove trust through continuous security monitoring. They are seeking a Growth Marketing Campaigns Manager who will own the end-to-end campaign process, ensuring that marketing efforts effectively contribute to revenue generation and align with product messaging.

Responsibilities:

• Build and run integrated campaigns (brand, launch, event, demand) across email, paid digital, lifecycle, and events for a range of segments and buyers
• Live in the numbers: MQL, pipeline contribution, conversion rates. Track them obsessively, report them clearly, and never stop improving them
• Ship, measure, learn, repeat. The goal is campaigns that get embarrassingly good over time
• Work hand-in-hand with Product Marketing to make sure every campaign is anchored in messaging that actually resonates with buyers
• Stay tightly looped with Sales and SDR on lead routing, follow-up SLAs, and the kind of honest feedback that makes both sides better
• Keep the campaign calendar and budget running smoothly so nothing falls through the cracks for your segment
• Bring AI into your workflow in ways that are actually useful: sharper briefs, faster iteration, better personalization. Be curious, be deliberate, and use it with good judgment
• Start building ABM plays and segment-specific campaigns for priority verticals, working from a defined strategy

Requirements:

• 5+ years in B2B SaaS demand generation or growth marketing — your portfolio has shipped campaigns, not slide decks about campaigns
• You've started to own integrated programs (email, paid, lifecycle, events) from the first brief to the final results slide, and you've had to defend the budget that got you there
• You're beginning to read campaign data like a native language: you spot what's working, what's lying to you, and what needs to change before anyone asks
• You've built real working relationships with Sales, SDR, creative, and Product Marketing, not just 'alignment,' and you'd do it again
• You're dangerous in HubSpot and Salesforce; no hand-holding required, and you've probably already identified three things you'd tweak
• You can write a brief that gets people aligned and a performance read-out that gets to the point, whether the room is a growth sync or a VP review
• Must be authorized to work in the U.S. without the need for current or future employer sponsorship
• Open to using AI to amplify their skills and strengthen their work - demonstrating curiosity, a willingness to learn, and sound judgment in applying AI responsibly to improve efficiency and impact