Performance Marketer, LinkedIn

MNTN is a company that prioritizes its people and fosters a culture of trust and innovation. They are seeking a Performance Marketer to drive LinkedIn advertising efforts, manage campaigns, and optimize performance to support revenue growth and lead generation.

Responsibilities:

• Develop and manage LinkedIn advertising campaigns to generate high-quality leads
• Design and optimize lead-generation strategies for each stage of the marketing funnel
• Implement account-based marketing initiatives to support the sales team
• Create and promote thought leadership content to drive engagement and brand awareness
• Conduct testing and experimentation to improve campaign performance and efficiency
• Analyze campaign performance data and make data-driven recommendations
• Collaborate with product and marketing teams to inform strategy and provide feedback on new tools or initiatives
• Monitor and optimize conversions, ensuring marketing efforts contribute to business outcomes

Requirements:

• 5-7 years of experience in Paid Media, Performance Marketing, or Direct Response campaigns
• Expertise in LinkedIn advertising and B2B lead generation
• Strong analytical skills to measure revenue attribution and campaign performance
• Experience with A/B testing and landing page conversion optimization
• Ability to provide strategic insights and feedback to product and marketing teams
• Excellent project management skills, handling multiple campaigns simultaneously