Senior Director, Audience Marketing & Growth

National Catholic Reporter (NCR) has been a trusted independent voice in Catholic journalism for over 60 years. They are seeking a Senior Director of Audience Marketing & Growth to lead audience acquisition, reader engagement, and digital donor conversion efforts while managing a small marketing team and external agency partners.

Responsibilities:

• Lead audience growth strategy across NCR and Global Sisters Report
• Build and optimize acquisition channels including email, SEO, social, paid media, and partnerships
• Drive reader-to-donor conversion strategy and performance
• Lead NCR’s digital-first fundraising transformation
• Oversee online engagement initiatives including newsletters, registrations, and events
• Manage marketing analytics, technology, and funnel optimization
• Amplify NCR’s editorial products and ensure strong brand and messaging consistency across marketing communications
• Lead and develop a small remote marketing team

Requirements:

• 6+ years in digital marketing, audience growth, fundraising, or lifecycle marketing
• Proven success contributing to fundraising growth and donor acquisition
• Experience with CRM systems, analytics tools, and digital marketing platforms
• Strong collaboration and project leadership skills
• Ability to thrive in a fully remote environment
• Bachelor's degree required
• Experience leading digital transformation initiatives
• Editorial or mission-driven organization experience preferred
• Nonprofit journalism or mission-driven media
• Managing external agencies or vendors
• Familiarity with Catholic social teaching