Key skills
AISaaSCustomer Success
About this role
HighLevel is an AI-powered business operating system that supports agencies, entrepreneurs, and SMBs in building, automating, and scaling their operations. They are seeking multiple Senior Growth Marketers to help build and scale their growth marketing function, focusing on driving adoption, activation, and expansion across the platform.
Responsibilities:
- Take full ownership of a defined product line or customer segment
- Identify friction across onboarding, activation and expansion
- Translate insights into clear, measurable growth initiatives
- Create practical, actionable resources that help users get value faster:
- Playbooks
- Courses and trainings
- Templates and workflows
- Webinars and tutorials
- Show up where your audience already is
- Build relationships with customers, influencers and partners
- Turn feedback into product and growth insights
- Help users feel supported, seen and successful
- Build repeatable frameworks that improve activation and retention
- Partner with Product, Support and Customer Success
- Focus on compounding impact, not one-off campaigns
- Host workshops, trainings and events
- Confidently communicate use cases and outcomes
- Travel up to 25% for community engagement
Requirements:
- 5+ years in growth marketing, product marketing, lifecycle, or product-led growth roles
- Experience building strategy from zero, not just optimizing existing systems
- Strong writing skills with the ability to simplify complex concepts
- Comfort with public speaking, workshops, and customer-facing environments
- Strategic thinking paired with executional excellence
- Ability to operate autonomously and create structure where none exists
- Analytical mindset with the ability to tie initiatives to measurable growth impact
- Comfort influencing cross-functional teams without formal authority
- Familiarity with SaaS platforms, product onboarding patterns, and B2B user journeys
- Comfortable leading initiatives across multiple stakeholders and delivering results without needing formal authority