RevPartners is a company focused on engineering revenue outcomes for GTM leaders on HubSpot. They are seeking an Allbound Marketing Strategist to lead the Allbound framework for their partners, focusing on creating and deploying multi-channel GTM campaigns and providing analytics and reporting on campaign performance.
Responsibilities:
- Build and launch multi-channel GTM campaigns: email sequences, workflows, lead nurture programs, and outbound cadences. According to the strategy set by you and your Lead Strategist
- Configure and maintain (some) HubSpot properties, lists, and automation to keep partner instances clean and reportable
- QA all work before submission; nothing goes to a partner with errors or broken logic
- Build HubSpot dashboards and reports that give partners clear visibility into campaign performance, MQL volume, pipeline contribution, and channel attribution
- Identify what's working and what isn't in campaign data, and bring a clear summary and recommendation to the partner and your Lead Strategist
- Learn the basics of Clay; use it for ICP list building, data enrichment, and support for prospecting workflows
- Lead partner calls and syncs by preparing agendas, taking notes, and sending structured recaps within 24 hours
- Manage partner communication channels (email, Slack) with professionalism and responsiveness throughout the engagement
- Flag risks, delays, or blockers to the Lead Strategist early; don't wait until something is broken
- Coordinate with GTM Engineers, Content Strategists, and Paid Strategists to align on task ownership and keep pod execution on track
- Create and deploy ClickUp roadmaps and task tracking; keep your work up to date so the Lead Strategist and pod can see progress without asking
- Complete all 8 required certifications (HubSpot + Clay) within your first 90 days
- Shadow Sr. Strategists on client calls and strategy sessions, actively building toward independent strategic ownership
- Contribute ideas for process improvements, playbook additions, or campaign optimizations; your perspective from the execution layer is valuable
Requirements:
- 2–4 years in GTM, demand generation, marketing operations, or growth marketing; ideally in a B2B SaaS environment
- Working to intermediate HubSpot proficiency: you've built campaigns, created workflows, and pulled reports. You know your way around the platform
- Hands-on experience executing email marketing programs; segmentation, sequences, A/B testing, and deliverability basics
- Comfort with data and analytics: you can read a funnel report, spot a gap, and articulate what it means
- Clear, professional written communication; you write crisp emails, structured meeting recaps, and task updates that don't need to be edited
- Organized and self-managing: you juggle multiple projects without dropping things, and you proactively flag when something is at risk
- Clay experience; even basic familiarity with data enrichment or prospecting workflows gives you a real head start
- Agency background: You've worked across multiple clients simultaneously and know how to manage competing priorities
- Paid media basics: LinkedIn Ads, Google Ads, or any intent-based paid program
- ABM fundamentals: you understand account-level targeting and can articulate why it differs from broad-based demand gen
- Familiarity with tools like ClickUp, Miro, SEMRush, or SmartLead/Lemlist