SaaS Digital Marketing Manager

Yaz Associates GmbH is seeking a Junior Digital Marketing Manager to enhance their digital marketing presence. The role involves developing digital strategies, executing campaigns, and analyzing performance to drive online growth.

Responsibilities:

• Digital Strategy — Develop and implement digital plans aligned with business goals
• Campaign Execution — Manage SEO, PPC, social, email, and content campaigns
• Performance Analytics — Track KPIs, analyze data, and optimize for ROI
• SEO & Content Oversight — Guide keyword strategy, content planning, and on‑page optimization
• Social Media Management — Oversee content calendars, engagement, and community growth
• Website & UX — Manage updates, CRO, and user journey improvements
• Budget Management — Allocate and monitor digital marketing spend
• Cross‑Functional Collaboration — Work with sales, product, and creative teams