Key skills
Product ManagementMarketplace OptimizationBooking ConversionCustomer ExperienceSEOSEMGrowth MarketingA/B TestingKPI AnalysisFunnel OptimizationAPI IntegrationsAnalytics ToolsAnalyticsCommunication
About this role
Vacasa is a vacation rental company focused on delivering exceptional experiences. As a Product Manager, you will support the evolution of Vacasa’s digital marketplace by improving performance, booking conversion, and customer experience while collaborating with various teams to drive strategic initiatives.
Responsibilities:
- Own and support product initiatives focused on marketplace growth, booking conversion, and customer experience
- Partner with SEO/SEM, Brand, and Growth teams to improve traffic efficiency, ROAS, and customer acquisition performance
- Collaborate with Engineering and third-party partners on marketplace and inventory integrations
- Translate business needs into clear product requirements, user stories, and prioritized roadmaps
- Support experimentation efforts including A/B testing, pricing optimization, and conversion analysis
- Analyze marketplace performance metrics, customer behavior, and funnel data to identify improvement opportunities
- Partner cross-functionally with Data, Finance, and Franchise Operations teams on strategic initiatives and forecasting
- Support continuous improvement initiatives by identifying process enhancements and operational efficiencies
- Contribute to a collaborative work environment that promotes innovation, communication, and accountability
- Other duties as assigned because every day is different in hospitality!
Requirements:
- 1–3+ years of Product Management or related analytical/product experience
- Strong analytical, problem-solving, and organizational skills
- Ability to write clear product requirements and work effectively with engineering teams
- Comfortable operating in cross-functional and fast-paced environments with evolving priorities
- Strong communication skills with the ability to influence stakeholders across teams
- Experience working in marketplace, eCommerce, travel, hospitality, or growth-focused environments
- Experience with experimentation, A/B testing, KPI analysis, and funnel optimization
- Familiarity with SEO, SEM, growth marketing, or marketplace dynamics
- Experience with APIs, integrations, platform products, or analytics tools
- College education preferred, though equivalent experience is valued