Partner Marketing Manager

Independence Pet Holdings is a corporate holding company managing a portfolio of pet health brands and services. Pets Best is seeking a Partner Marketing Manager responsible for planning, executing, and optimizing joint marketing efforts with partners, focusing on campaign metrics and creative execution across various channels.

Responsibilities:

• End-to-end campaign management and execution – across paid, earned, and partner-owned channels, including email, social media, direct mail, and content
• Manage campaign execution calendars and ensure alignment between internal and external teams, agencies, and partners
• Organize and aggregate campaign performance across assigned channels, use recent campaign performance for new partner forecasts
• Partner closely with legal and compliance to ensure accurate and efficient approval and tracking of marketing materials
• Ensure creative agency collaboration is managed efficiently and effectively by clearly defining and managing expectations, deliverables, and costs
• Work closely with fulfillment partner to ensure collateral stock and internal tracking are properly maintained
• Manage Digital Asset Management resource for the team, alongside internal agency support
• Introduce new ideas and concepts to drive B2B and B2B2C growth and strengthen partner relationship
• Perform other duties and/or special projects as assigned

Requirements:

• Bachelor's degree or 5 years of marketing or partner marketing experience
• Proven track record of developing and executing successful marketing across multiple distribution partners
• Ability to work independently and to collaborate effectively with cross-functional teams
• Demonstrated ability to prioritize and manage multiple projects and tight deadlines
• Proficiency with web analytics and partner tracking tools, such as Google Analytics and Salesforce
• Ability to make executive level sales presentations using PowerPoint
• Excellent written and verbal communication skills