Senior Business Analyst – ROI & Customer Impact

Listo is a real-time operations platform for large venues, stadiums, arenas, and hospitality environments. They are seeking a Senior Business Analyst to analyze operational data, build ROI models, and create customer-facing reports to demonstrate the value of Listo's services. The role involves collaborating with various teams to improve performance metrics and support sales enablement with quantifiable insights.

Responsibilities:

• Build ROI models and business cases for customer rollouts
• Analyze large operational datasets to identify trends, patterns, bottlenecks, and opportunities
• Create customer-facing impact reports that explain the value Listo is delivering
• Compare pre-rollout and post-rollout performance wherever data is available
• Define the right metrics: customer success, operational efficiency, staff performance, response times, task completion, and adoption
• Partner with Product and Engineering to improve tracking, dashboards, and reporting
• Build internal tools, templates, and frameworks for repeatable ROI analysis
• Speak directly with US-based customers to collect assumptions, validate data, and present findings
• Support Sales and Customer Success with quantified value stories and customer-specific business cases

Requirements:

• 4+ years as a Business Analyst, Data Analyst, or similar
• Strong experience analyzing business or operational data
• Advanced Excel / Google Sheets + solid SQL skills
• Proven experience building ROI models, business cases or impact reports
• Advanced English — written and spoken (client calls with U.S. teams)
• Ability to work independently on ambiguous problems
• High attention to detail and strong communication skills
• Experience in B2B SaaS or with enterprise customers
• BI tools: Tableau, Power BI, Looker, Metabase, or similar
• Background in hospitality, stadiums, workforce management, field operations, logistics, or facilities
• Experience creating executive-level reports or customer-facing presentations
• Prior work with Customer Success or Sales teams