Lead Shopper Marketing Manager

Role Overview

• Responsible for driving the growth of company’s brands through the development of key market and national retail programs.
• Develop the annual channel strategy, creating and executing relevant plans.
• Build and maintain strong relationships with key internal and external stakeholders.
• Collaborate cross-functionally with Sales, Insights, Marketing, and eCommerce to develop and execute Food Channel strategy.
• Own annual budget development for key channels, allocating funds strategically and maintaining spend at or below budget.

Requirements

• Bachelor’s degree in Marketing or related field preferred; equivalent experience accepted.
• Minimum 6+ years of recent experience in Shopper Marketing, Retail Marketing or Brand, ideally in CPG, specifically within beverage and with distributors.
• Proven ability to lead annual planning, manage budgets, and drive cross-functional projects from strategy through execution.
• Proficiency in Microsoft Office Suite and syndicated data platforms (IRI, Nielsen, Stratum, Symphony AI).
• Experience with syndicated data platforms (IRI, Nielsen, Stratum, Symphony AI)

Benefits

• Three Weeks of Vacation per calendar year.
• FMLA qualifying Rain Makers receive six weeks of paid parental leave.
• Flexibility Stipend.
• 401k with Immediate Vesting.
• Fitness Reimbursements.
• Medical/Dental/Vision Insurance.