Senior Product Manager - Merchandising

DICK’S Sporting Goods is committed to delivering retail excellence and creating an inclusive workforce. The Senior Product Manager will lead the strategy and development of merchandising systems, ensuring effective product vision and user experiences while overseeing data flow across platforms.

Responsibilities:

• Enlist & Enable Stakeholders
• Uses evidence-based influencing skills
• Manages complex stakeholder relationships
• Conducts stakeholder identification workshops and creates stakeholder map by product
• Creates and communicates standard stakeholder touchpoints to maintain alignment
• Conducts stakeholder input sessions across various levels within the organization
• Leads Framing exercises and facilitates the enablement of stakeholders
• Acts as a trusted expert, teammate and operations leader within your product domain
• Uses organizational agility to influence teammates and peers without formal authority
• Effectively mobilizes a team(s) and leads through uncertainty
• Acts as an agent of change within the organization
• Creates a people-first culture where teammates thrive
• Advocates for the Lean Product mindset and leads by example
• Actively participates within the Product Community of Practice inclusive of coaching and mentoring responsibilities
• Builds the roadmap, collaboratively with stakeholders, based on outcomes
• Uses decision support tools to weigh the competing factors and objectives for a product(s)
• Effectively explains ‘why’ you prioritized the work
• Leads the creation of the vision and strategy for the product(s) that you support within a team setting
• Communicates product strategy with dependent teams, stakeholders and leadership
• Develops core positioning and messaging for product, inclusive of developing the product marketing sales tools and collateral
• Uses data to discover customer pain points
• Identifies the right problems and prioritizes for the best business outcomes, aligning to the overarching portfolio strategy
• Identifies complex patterns in data and builds expanded research models in partnership with Product Design
• Uses advanced storytelling to capture the audience and drives alignment / decisions
• Leads Product-Market Fit analysis, segmentation and buyer behavior for a product domain
• Develops growth matrixes, manages product team budget, sets pricing to meet revenue and profitability goals
• Gathers data and conducts research to identify Product ROI
• Evaluates ROI and uses to develop business cases for potential opportunities
• Measures adoption, usage data and business impact of launches to prove ROI
• Builds product objectives and goals in collaboration with key stakeholders
• Drives accountability through facilitated data-driven ROI ceremonies
• Regularly reports out on progress towards goals as well as product health
• Identifies lagging and leading indicators to measure progress towards goals and outcomes
• Proactively identifies dependencies and mitigates risky assumptions
• Identifies and communicates risks associated with shipping features
• Builds the release plan (who, what and when) including feature prioritization
• Collaboratively builds the User Story map and corresponding user stories
• Writes user stories to articulate work to be done by software engineering that support outcome delivery
• Works closely with software engineering to ensure delivery of products map to customer experience and business requirements within needed timelines
• Manages testing to detect and fix issues to make necessary improvements
• Manages third party partnerships, assessments and identification of potential opportunities
• Leads sprint planning or iteration planning meetings
• Runs experimental, beta & pilot programs with early-stage products
• Participates in Agile ceremonies, including stand ups, demos and retrospectives
• Communicates with legal, compliance, security and other critical teams

Requirements:

• An advanced understanding of Product Management
• Advanced knowledge and application of human-centered design practices
• Understanding of a product lifecycle
• Understanding of the software development lifecycle
• Ability to balance business objectives & customer needs
• Success in defining a cohesive product vision, strategies and roadmap
• Ability to speak to and application of complex product concepts
• Advanced go-to-market strategies resulting in successful product launches
• Customer-centric view into developing great product experiences and the ability to advocate on a customer's behalf
• Use of market data, customer needs and innovative thinking to remain competitive in the domain
• Intermediate understanding of Scrum and application in a Product Management role
• Effective facilitation, relationship building and collaboration skills to drive alignment across organizational peers and stakeholder groups
• Proven ability to influence cross-functional teams and leadership stakeholders without formal authority
• Agility to move between product domains or portfolios as business needs arise
• Advanced written and verbal communication skills
• Curious attitude and desire to learn
• Ability to know when to pivot or persevere based on data and learnings
• Experience working with third party vendors