Senior Manager/Director, Marketing Events

Zimperium is the world leader in mobile security, dedicated to protecting the modern mobile enterprise. They are seeking a Senior Manager/Director of Marketing Events to lead the vision, strategy, planning, and execution of major industry trade shows and field marketing events globally, while collaborating cross-functionally to optimize event performance and drive attendance.

Responsibilities:

• Support Zimperium Goals: Ensure that throughout planning, strategizing and executing, our event goals of demand generation; brand awareness, and creating an outstanding customer experience remain an integral part of our strategy
• Events Lifecycle Management: Develop a well-formed, 360 degree strategy for carrying out events on a global scale (as applicable) to ensure close alignment with targeted outcomes- including pre-event, during event, and post-event promotion and follow-up
• Budget Management: Manage a comprehensive events program and budget
• Reporting: Responsible for all aspects of budgeting, and reporting including reporting on cost per lead, cost per opportunities, raw leads and target account leads tracked and reported on for each event. Ensure metrics are defined, tracked and reported out on – with opportunities for continuous improvement identified and integrated in future activities
• Internal Communication and Collaboration: Maintain consistent communications across the organization to ensure consistent alignment and transparency of event goals and strategies
• Onsite Event Execution: Onsite event management (where necessary) of all major events
• Vendor and Events Ecosystem Growth and Maintenance: Build a cohesive, global event ecosystem by building and maintaining internal and external relationships (agencies, vendors) to create quality work which support direct efforts to successfully execute events
• Travel: Travel of 25%

Requirements:

• 5+ years of event and/or project management experience
• 2+ years security industry event experience
• Experience working collaboratively with global teams to execute large events
• Detail-oriented, organized, and able to successfully direct multiple projects through completion while accelerating business results
• Data-driven, budget-conscious, creative problem solver; Expert knowledge of event platforms and measurement
• Strong written and verbal communications skills
• Must have excellent judgment and be able to work in a changing environment
• Be a strong, inspiring leader to other members of our marketing team, driving creative and thoughtful event strategies that fully utilize all mediums; live, virtual, hybrid, social, video, etc